NEED FOR CUSTOM WEB DESIGN AS A STRONG MARKETING TOOL

Designing a custom website offers customization, control and performance.  As a business owner we are always looking how to save money and make our business profitable. When it comes to creating an online presence for our business, just like our marketing materials and office’s appearance, our website needs to project a professional image. The more professional looking our business appears, the more creditable it looks. Many business owners don’t really understand the difference between having a custom web design done and using website templates. BENEFITS OF CUSTOM WEB DESIGN: Brand Image Presentation -A custom web design it is created just for an individual’s business. It will incorporate company’s branding. If branding is already established, then that branding will be incorporated into the website. Search engine friendly- By hiring the right web designer, website will be constructed so it is search engine friendly. How the background coding of a website is done will influence SEO. Flexibility- custom web designing is adaptable to the company’s needs. Various custom features can be added to the website based on the requirement of the business. You don’t want to deal with templates or the restrictions they impose Scalability- if you have planned what you want in the future for your website, [...]

Digital Marketing Strategies: Different Types of Mobile Websites

You probably know by now that mobile accessible websites bring you more sales. But do you know that there is a difference between mobile dedicated websites and responsively designed websites for mobile devices? Know why the difference matters and choose the right one for your business. Test your website in our Mobile Website Preview.

By | April 20th, 2013|Categories: SEO, Web solutions|Tags: , |0 Comments

What is an Online Marketing Funnel?

We see online marketing as a funnel that will work for you to simplify the lead qualifying process. Instead of shouting down potential customers with loud ads, 3-Keys helps you use technology to pull customers to you with less work. Using our proprietary systems, we position your marketing process to attract a large pool of potential leads, filtering through them until we find you a small group of highly qualified, target leads. 3-Keys does this through a series of steps, or a “funnel”. First, we help direct Traffic to your company website. This is done through a variety of techniques, including Search Engine Optimization (SEO), Search Engine Marketing (SEM), Pay Per Click (PPC) and Local Search pages claimed. Next, turn Traffic into Leads. We’ll help you create and market an Irresistible Free Offer (IFO) to the traffic you’ve gained. Advertise a compelling product like a webinar, whitepaper, CD, how-to-guide, etc. for FREE on your site. Getting the product will require users to provide contact details in exchange for the piece. If your IFO is truly irresistible, you’ll wind up with a lot of new contacts. Finally, we turn Leads into Customers through a nurturing process, drip-feeding them valuable information over a period [...]

By | January 7th, 2013|Categories: Marketing|Tags: , , , , , , |0 Comments